Method of making advertising signs



Jan. 29, 1957 E. J. HILL METHOD OF MAKING ADVERTISING SIGNS OriginalFiled April 3, 1952 FIG.3.

llllll 1 llllllll]lllllllllllllllllllllllllllllllllllIIIIIIII][llllllllllllllllllllll lllllllllllIlIllIIIlllllllllllllxllllllllll lllllllllllllllllllllllllllllllllllllllllllllll lvv v Eldon J. Hill, Dallas, Tex., assignor toTheBurdick Company, Dallas, Tex., a corporation of Texas I Continuationof abandoned application Serial No. 280,264, April 3,-1952. Thisapplication April 8,1954,

Serial No. 421,857

3 Claims. (Cl. 101-129) This invention relates in general to certain newand useful improvements in advertising signs and methods of making thesame, and is a continuation of application Serial No. 280,264, filedApril 3, 1952, which is, in turn,

a division of application Serial No. 240,369, filed August 4, 1951. Thelatter application has now become United States Letters Patent No.2,659,170, issued November 17', 1953, and application Serial No. 280,264has been abandoned. t

it is the primary object of the present invention to provide anadvertising sign and a method of making the some which is simple andeconomical.

it is another object of the present invention to provide anadvertisingsign which is formed in the interstices of screen Wire and may beinserted in door screens and window screens of commercial establishmentsto present an advertising message to the passerby and to personsentering and leaving the store.

it is a further object of the present invention to provide anadvertising sign of the type stated having a background elementcompletely filling the interstices of the screen Wire in a defined areaand having letters, design indicia,

, method of making an advertising. sign whereby the has"- ground andadvertising design or letters are independently formed and held withinthe interstices of a piece of screen wire and are marginally bondedtoeach other in such a manner that the entire advertising device will notreadily become loosened or disintegrated under the impact of opening orclosing the screen door.

it is an additional object ofthe present invention to provide a uniquemethod of making advertising signs of the type stated, which method canbe simply and convcniently practiced Without waste of materialsorunduelabor cost.

With the above and other objects in view, my invention resides in thenovel" features of form, construction, arrangement, and combination ofparts presentlydescribed and pointed out in the claims.

In the accompanying drawing- Figure l is a horizontal sectional view ofa piece of screen Wire and a stencilling screen superimposed thereonpreparatory to performingthe initial step in the method constituting thepresent invention;

Figure 2 is a top plan view of a fragmentary section of screen wireprovided in a defined area with a background element resulting from theinitial step in the method of the present invention;

Figure 3 is a horizontal sectional view of the section of screen wirewith a stencilling screen superimposed thereon preparatotry toperforming the second step in the method constituting the presentinvention; 1

Figure 4 is a top plan view of a fragmentary section of screen Wireprovided in a defined area with a completed ice advertising signconstructed in accordancewith, and parsuant to, the methods of thepresent invention;

Figure 5 is a fragmentary sectional view taken along line 55 of Figure4; and

Figure 6 is a fragmentary sectional view of a modified form ofadvertising sign constructed in accordance with, and pursuant to, themethods of the present invention.

Broadly speaking, the present invention resides'in theuniquemethod offorming a background for the sign byapplying a plastic, heavilypigmented, paste-like material to the interstices of a section of screenwire in a defined area by forcing the material through a stencillingscreen while masking out areas wherein the letters, designindicia, oradvertising message is to be applied, so that the int-er sti-ces of thescreen Wire in such latter areas is left open and unclogged. After thebackground has been permitted to solidify, a second screen is placedthereover and is masked inall areas except areas registering with theopen portions left inthe background. Thereupon a second" plastic,paste-like materials, preferably though not necessarily ot' contrastingcolor, is forced through the secondscreen in such a manner as to becomemarginally bonded to and around the edges of the open areas originallyleft in the background. By the use of contrasting colors and byproviding an appropriate amount of vertical space between the screen andthe background, contrasting colors, relief effects, intaglio effects, orany combinations of such effects may readily be obtained.

Referring now in more detail and by reference characterstot the drawing,which illustrates practical embodiments. of the present invention, 1designates section of screen wire which may he. of any desired size tolit the particular window, door, or the like in which it is to beinstalled. The section of screen Wire l is placed flat Wise upon anysmooth horizontal table top or similar work surface 2, which has beencovered with a thin ba'clo ing sheet p formed of absorbent tissue paperor other similar flexible materials, and a stencilling screen S issuperimposed upon the screen wire section I, as shown in Figure l.

The stencilling screen S comprises a suitably shaped frame 3 having ascreen stencil 4 stretched tautly across the operative surfaceor underface thereof. The screen d-may. be of any appropriate material, such asstencil silk or even a very open meshtvvire, depending upon the finenessor coarseness of texture desired in the finished sign.

masked in certain areas Within the defined area in the portionscorresponding to thte letters, design indicia, or advertising messageWhichis to appear on the background; Such. area are schematicallydesignated in'Figure l at x and y.

Asuitable heavily pigmented plastitc material contain ing drying oils,or some such similar vehicle, is then squeegeed through the screen 4-into the interstices of the screen wire section '1 forming a fiat undersurface against the backing sheet 1) to produce a solid backgroundplaqueor section 5 for the sign or advertising display in which the areato be occupied by the letters or design indicia is left. open, asindicated at '6 in Figure 2. of illustration herein, a single letter Ahas been used to exemplify the design indicia, but it will, of course,he

understood inthis connection that any number of letters or designs maybe employed instead. After the material forming the background section 5has set somewhat, the

backing sheet p may be peeled off, carrying with itexcess, oils whichhave been absorbedtllereby. Since the plastic material is very heavy inconsistency, the backing sheet Patenleddan. 29, 1957 For purposes a 1)may, if desired be peeled oh. almost immediately after, I

stencilling, but, in such case, best results are obtained by ripping thebacking sheet p off with a sharp or rapid pull.

When the background plaque or section S has solidified sufliciently,either by air drying, oven drying, or any other conventional means, thescreen wire section 1 is again placed on the flat table working surface2, upon which has been placed a second backing sheet p, and a secondstenciling screen S is placed over the screen wire section 1. The screenS comprises a frame 3' of substantially the same size-and shape as thepreviously described frame 3 of screen 5 and is similarly provided witha tightly stretched screen 4' which is masked over its entire areaexcept the areas conforming to the letters or design indicia, and as tosuch areas, the screen pattern is slightly larger than the letters ordesign indicia with. which it is intended to register.

A heavy paste-like material of appropriate contrasting color, forinstance, is then squeegeed through the screen 4' and will be forcedthrough the open areas 6 in the screen wire 1. inasmuch as the openingsin the screen 4' are peripherally larger than the actual opening 6 inthe screen wire 1., the compound being extruded through the screen 4'will overlap very slightly onto the background material and will forceits Way around on the under side to overlap somewhat, thereby forming adouble locked retentive bond, substantially as shown in Figure 5.

By using materials of proper consistency and by appropria-tely elevatingthe top surface of the screen 8 by using a thicker stencil paper ofmasking material to introduce the desired amount of space verticallybetween the upwardly presented face of the background plaque or section5 and the under face of the screen 4', it is possible to achieve varioustypes of raised-letter or relief effects.

if desired, the screen 4' may be masked in such a manner as to introduceletters or design indicia into only a portion ,of the open spaces in thebackground plaque or section or further complementary screens may beemployed to introduce different contrasting colors into other openspaces. it is thus possible to produce multi-colored effects.

By reversing the above described procedure or series of steps, it ispossible to achieve an intaglio effect, as shown in Figure 6. In otherwords, the stencil S may be used first to form the letters or designindicia 7 in a section of screen wire 8. When dry or solidified, the

stencil S may be used to superimpose and form a background plaque orsection 9 around and peripherally interlocked with the letters 7.

it should be understood that changes and modifications in the form,construction. arrangement, and combination of the several parts of theadvertising sign and in the steps of its productionmay be made andsubstituted for those herein shown and described without departing fromthe nature and principle of my invention.

Having thus described my invention, what I claim and desire to secure byLetters Patent is:

l. The method of making a screen mounted advertising sign. comprisinglaying a section of paper upon a fiat surface, laying a section ofscreen wire on the paper, filling the interstices of the screen wire indefined areas with an initially fluid, heavily pigmented paste capableof solidifying upon drying, allowing said material to harden to form aninitial body, the outer periphery of which conforms to the desired shapeof the entire advertising in such defined area while leaving certainportions wholly within such area conforming in shape to the message-.forming indicia unfilled so that the interstices are open in such.portions, peeling off the paper, allowing the initial body material inthe defined area to dry, placing the screen wire on the fiat surfaceagain, applyinga complementary stencil having openings peripherallylarger than the periphery of said unfilled portions in overlying butelevated relation thereto, and then filling the open intenstices withinthe aforementioned unfilled portions of the screen wire with heavilypigmented pasted which is viscous but flowable and is capable ofsolidifying upon drying and causing the second filling material to flowthrough the spaces resulting from the elevation of the stencil andaround the peripheral margins of the previously introduced material toform a marginally bonded and interlocked engagement therebetween.

2. The method of making a screen mounted advertising sign comprisinglaying a section of paper upon a flat surface, laying a section ofscreen wire on the paper, filling the interstices of the screen wire indefined areas with an initially fluid, heavily pigmented paste capableof solidifying upon drying, allowing said material to harden to form aninitial body, the outer periphery of which conforms to the desired shapeof the entire advertising in such defined area while leaving certainportions wholly within such area conforming in shape to themessage-forming indicia unfilled so that the interstices areopen in suchportions. peeling off the paper, allowing the initial body material inthe defined area to dry, placing the screen wire on the table again,applying a complementary stencil having openings peripherally largerthan the periphery of said unfilled portions in overlying but elevatedrelation thereto, and then filling the open interstices within theaforementioned unfilled portions of the screen wire with heavilypigmented paste which is viscous but flowable and is capable ofsolidifying upon drying and causing the second filling material to flowthrough the spaces resulting from the elevation of the stencil andaround the peripheral margins of the previously introduced material andto a greater thickness to form a marginally bonded and interlockedengagement therebetween.

3. The method of making a screen mounted advertising sign comprisinglaying a section of paper upon a flat surface, laying a section ofscreen wire upon the paper, filling the interstices of the screen Wireindefined areas with an initially fluid, heavily pigmented paste capableof solidifying upon drying, allowing said material to harden to form aninitial body, the outer periphery of which conforms to the desired shapeof the entire advertising in such defined area While leaving certainportions wholly within such area conforming in shape to themessage-forming indicia unfilled so that the interstices are open insuch portions, peeling off the paper, allowing the initial body materialin the defined area to dry, placing the screen wire on the table again,applying a complementary stencil having openings peripherally largerthan the periphery of said unfilled portions in overlying but elevatedrelation thereto, and then filling the open interstices Within theaforementioned unfilled portions of the screen wire in areas directlyadjacent to the areas previously filled with a second filling of heavilypigmented paste which is viscous but fiowable and is capable ofsolidifying upon drying to form in the screen wire a solid bodysubstantially thicker than the body of material in.

the first filled area and having outwardly presented opposite facesspaced outwardly from the screen wire on opposite sides thereof, saidbody of material being pressed into the interstices and causing thesecond filling material to flow through the spaces resulting from theelevation of the stencil and around the peripheral margins of thepreviously introduced material and forms a marginally bonded andinterlocked engagement therebetween;

References Cited in the file of this patent UNITED STATES PATENTS1,254,764 Beck et al Jan. 29, 1918 1,328,368 Cotoli Jan. 20, 19201,732,869 Wambach' Oct. 22, 1929 1,951,947 Pistocco Mar. 20, 19342,659,170 Hill Nov. 17, 1953

